A strong identity proudly rooted in Northern Australia.
Granada Beef
Granada Beef are intergenerational family beef producers deeply rooted in Northern Australia.
Their story dates back to 1893 when George Hacon pedaled his bike from Victoria to find a new life in Queensland. Nowadays the business is run on a 120,000 acre cattle station 100km north of Cloncurry
The family approached me to create a visual identity and website to reflect the heritage of the business, whilst portraying the modern and sustainable business they pride themselves on being. Colour and imagery reflect the day-to-day running of the business and the spectacular landscape of Granada Station.
Services
Visual identity & logo design
Squarespace website development
Business card design & print
“We have worked with Matt at Thought & Process since 2010 when he created the visual identity for our first business. His work was fantastic then,
and his creativity remains remarkable.
Working with Matt on the Granada Beef project was once again exceptional. The visual identity and website he created truly captured our brand. We’ve received many compliments and have seen increased engagement. Highly recommend!”
Hannah Hacon,
Granada Beef & Worn Out West