NGO Recruitment Brand Identity
Sydney–based NGO Recruitment – who specialise in recruiting for the non-for-profit sector across Australia and Asia Pacific – approached me to develop their visual identity. Although they had a logo and colour palette, they existing identity did little to reflect who they were and what their customers needed. In short, their visual identity needed to work a great deal harder for them. As part of the initial process, a corporate profile, advertising, trade show materials and social media assets were produced.