Smart Design for a Smart City.

Darwin Smart City Strategy

I collaborated with consultants GWI to deliver a smart city strategy for Darwin. The design was intended to reflect a smart, bold and ambitious strategy that would appeal to all levels of government, key stakeholders and the community. Strong visuals, illustration and colour were used to reflect the innovative nature of the plan, whilst a structured, considered layout allows the content to be easily read. An illustrated centre spread outlined features of each stage of the strategy.

Outcomes

  • A bold design reflects the ambition and innovative nature of the plan

  • A clear and structured layout is easy to read and navigate

  • Data and concepts visually represented to enhance reader engagement

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Dunne Medforth